Synthetic Intelligence — NL 2026

What do your customers really think?

AI agents trained on live Dutch data — opinions, buying behaviour, social context. Agents with genuine psychological profiles, real values, real fears, and attitude. Agents that push back.

AI agents getraind op relevante Nederlandse data — meningen, koopgedrag, sociale context. Agents met echte psychologische profielen, waardes, angsten, meningen en 'attitude'. Agents die tegengas geven.

Consumer #001 Maaike, 34

Ik snap best dat het duurzaam moet, maar ik ga echt niet €200 betalen voor een thermosfles.

Consumer #002 Thomas, 28

De smaak is belangrijk, maar eerlijk? Als het niet in de Albert Heijn ligt, dan koop ik het niet.

Consumer #003 Fatima, 41

Ik wil best lokaal kopen, maar niet als de kwaliteit minder is. Duurzaamheid is nice-to-have.

Consumer #004 Dirk, 56

Die reclame spreekt me niet aan. Te jong allemaal. Merk moet betrouwbaar zijn, niet fashionable.

The Method

From weeks to hours.
From panels to pipelines.

01

Define your audience

Select or describe the Dutch consumer segment you need to understand. Budget-conscious millennial. Value-driven parent. Affluent retiree. We train agents on real Dutch behavioural data.

02

Run the conversation

Launch one-on-one depth conversations for qualitative richness, or run an agentic swarm to surface group dynamics and crowd behaviour in real time.

03

Get the unfiltered market

Not a survey. Not a poll. The market, unmasked. Full transcript, sentiment mapping, decision drivers, and unexpected angles you never thought to ask about.

88% Accuracy vs. real panels (Harvard d3 Institute)
12x Faster than traditional focus groups
~1/10 Cost of traditional market research

The Difference

Most AI research tools
give you what you expect.
We give you what you don't.

Traditional Surveys

  • Respondents tell you what you want to hear
  • Limited depth, no follow-up questions
  • Slow recruitment, expensive panels
  • Aggregated averages, no individual texture
  • Boring, predictable outputs

Agents with Attitude

  • Agents push back — they have real opinions
  • Conversational depth with natural follow-up
  • Instant, no recruitment overhead
  • Individual psychographic profiles, full texture
  • Surprising insights you didn't know to look for

"We ran a concept test in 3 hours. Got insights our last €40K panel study missed."

Beta partner, FMCG brand — Amsterdam

"The swarm simulation correctly predicted our campaign would underperform in the 35-50 segment. We pulled it."

Marketing Director — NL Retail chain

Why Dutch?

"The Netherlands has one of the most distinctive consumer cultures in Europe. High value placed on sustainability, value-for-money, and authenticity — but not at the cost of convenience. Most synthetic panels are trained on American or generic European data. Dutch consumers are different. We built agents that actually understand them."
Value-Driven Price-quality consciousness, not brand loyalty
Sustainability-Forward Willing to pay more for ethical sourcing — up to a point
Convenience-First Will compromise on ethics for ease of purchase
Authentically Sceptical Brands that oversell get called out. Every time.
Context-Sensitive Home culture dominates purchase decisions
Direct Communicators They say what they mean. Our agents do too.

The market is speaking.
Are you listening?

Agents with Attitude brings Dutch consumer intelligence directly to your product, marketing, and strategy decisions. No panel recruitment. No weeks of waiting. Just the market, on demand.

Binnenkort in Nederland

Agentic swarm simulation — crowd behaviour at scale